Tulum has become synonymous with tribal beats, trendy restaurants, and a yogi-chic lifestyle. Only 90 minutes from Cancún, this pueblo mágico has created an ecosystem of its own on the Riviera Maya. But being a destination at the heart of so much hype, it is difficult to know what is worth the visit (and the money). Below are four daytime hangout spots in Tulum where you can eat, drink, and lounge at the beach.
Nomade
Nomade has secured the reputation as one of Tulum’s trendiest hotels. It is regarded as a “human-centered hotel” where wellness, nature, and music coexist for a well-rounded hippie-chic experience. Before basking in the sun, grab a bite at La Popular — a fish market inspired restaurant where the catch of the day is always guaranteed.
Insider tip: Walk by the open kitchen to see what is being prepared… and order that!
Be Tulum
Next door to Nomade, on Tulum’s main beach, this hotel has achieved just the right balance between zen and lively. The chic beach design makes lounging look like a lifestyle, and its choice of three gourmet restaurants offers a range of culinary options suitable for all tastes. The fun is found at the Beach Bar, only strides from the ocean, where you can sip on tropical cocktails all day.
Insider tip: For an upscale spa experience, and a break from the beach, book a treatment at Yäan Spa — one of the favorites in the area.
Casa Violeta
Committed to sustainable luxury, Casa Violeta consists of thirteen upscale-yet-rustic palapas nestled only steps from the ocean. For non-guests, this tranquil paradise is the ideal place to listen to the waves and watch the light transform over the Caribbean Sea. The restaurant is worth visiting for its healthy takes on Mexican and Italian cuisines.
Insider tip: Take part in a Temezcal, an ancient healing ritual, used by Mayans (and other cultures) for centuries. Reserve at the hotel reception or by e-mail.
Jashita
While technically not located in Tulum, Jashita is a mere 15-minute car ride from the main beach. For many, being a bit isolated from the hustle and bustle is one of the hotel’s greatest assets. If you are looking for more than a day on the beach, Jashita’s whereabouts in Soloman Bay make for the perfect place to practice your paddleboarding skills.
Insider tip: Eat at the nearby seafood restaurant, Chamico’s, considered somewhat a secret gem in the area.
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Other articles that may interest you:
Hotel Esencia, the Chicest Hotel on the Riviera Maya
Chablé Maroma: the Riviera Maya’s Newest Getaway
Five Magical Beaches in Mexico
